03.12.2009 argonauten G2 strengthen their management team

The multi-channel agency argonauten G2 today announced plans to increase its focus on the European market starting in 2010. CEO Stefan Kniess intends in general to intensify the cooperation between argonauten G2 and the G2 Network, but the company will be looking particularly at boosting collaboration between its interactive flagship office in Berlin and G2 offices in Russia and Eastern Europe. Says Kniess, "Apart from developing and expanding our resources and processes, our primary aims are to expand our digital business with the network's current clients and to attract new digital clients. There are some real market opportunities here which we'd like to leverage."

To support this expansion, Kniess is handing over the international new-business reins to his longtime comrade-in-arms Kai Loehde, who will be moving to the company's headquarters in Berlin as Chief Operating Officer (COO) from 1 January 2010. In addition, Loehde will optimise cooperation among the agency’s individual offices in Germany to provide even more relevant, effective support for current domestic clients. Until recently, Loehde was Managing Director of argonauten G2 Dusseldorf and Hamburg where, together with his teams, he successfully landed many strategic clients for the agency. He handed over management of the Hamburg office to Nina Neumann in summer 2009; in Dusseldorf he will be succeeded as Managing Director by Peter Mergemeier.

Mergemeier is a familiar face at argonauten G2, having joined the agency’s Dusseldorf office as Unit Director at the beginning of 2009 and rejoined recently following a brief “shore leave”. CEO Kniess is delighted to be strengthening the team: "With Kai Loehde's move to Berlin, we are not only reacting to the opportunities that our network offers us; we are also strengthening the synergies between our locations. And by taking on Peter Mergemeier, who is respected by both clients and staff, we have created the best possible conditions for the continued success of the Dusseldorf office."